Dubai, 30th October 2011: Visitors to the Al Tayer Motors Maserati stand at the Dubai International Motor Show in November will witness a celebration of the Italian luxury brand’s heritage, modern day excellence and a glimpse into its exciting future.
Representing the historic marque will be the new Maserati Kubang; a unique collaboration with one of Italy’s most revered fashion houses – the GranCabrio Fendi; and finally the Maserati GranTurismo MC Trofeo race car on display just days before the start of the Maserati Trofeo JBF RAK race series.
Umberto Cini, Managing Director for Maserati Middle East & Africa, anticipates “a fantastic opportunity for Maserati to showcase its exciting future. The Middle East is one of the most influential regions for Maserati and we hope our vision for the future thrills visitors.”
Maserati is setting out to fill the gap of uplifting driving experience and luxury atmosphere with its new sport luxury SUV concept – the Maserati Kubang. A forerunner of the future Maserati range, it at once creates discontinuity by entering a new segment for the brand whilst maintaining the integrity of Maserati’s DNA.
Just two months since its world debut at the Frankfurt Motor Show, the Kubang will be revealed in the Middle East region in Dubai. Read the story on http://drivemeonline.com/2011/09/21/maserati-kubang-the-vision-of-a-high-performing-sport-luxury-suv/
The brand’s core values of sportiness, style, elegance, luxury, performance and craftsmanship are also at the heart of the Maserati GranCabrio Fendi – the first major fruit of Maserati’s partnership with the Italian fashion house. It combines the art of the handmade with Maserati’s acknowledged expertise in matching its critically acclaimed chassis with its sonorous 4.7-litre V8 engine and six-speed automatic transmission.
Maserati has been synonymous with motorsport since the 1920s. The sensational Maserati Trofeo arrives in the Middle East after two thrilling series of racing across circuits in Europe in 2010 and 2011.
Gentlemen drivers can race the Maserati GranTurismo MC Trofeo in hassle-free conditions in the UAE, Bahrain and Qatar.