Every landmark is also an opportunity for a brand to look back, look forward and race towards the future. The pitstop is usually marked by the leftover rumbling of a car that probably will never be made. Yet the echoes of that rumble can still be heard in many models …
New Volkswagen Service App helps with accident report and parking reminder
Volkswagen drivers will now get a taste of the people’s car manufacturer’s service-savvy approach that stays in tune with the times. Volkswagen Middle East has launched a new smartphone application, the Volkswagen Service App. The app is a smart assistant on the road, providing information on the location of service …
New Rolls-Royce Service Centre in Dubai: Transparent yet invisible
A couple of weeks ago, I was seated in the plush waiting lounge in the newly opened Rolls-Royce service facility behind the AGMC showroom. There were white pristine walls and galleries of Rolls-Royce memorabilia all around me, and slices of history showcasing the spirit of driving ecstasy in the pages …
LOOKOUT: Porsche brings back Targa roof 911
Last week, the 911 Targa was once again in the limelight when the latest avatar was unveiled at the North American International Auto Show (Detroit Motor Show). This model is the first to combine the classic Targa concept from 1965 with state-of-the-art roof technology. Modern vs classic The model shares …
Rainy reflections: Driving tips for a wet day
Dark and heavy clouds stood overbearing as I took to the roads in Dubai this morning. They couldn’t contain themselves for long. A passionate outpouring that brought back memories of home followed, which was simply splendid in many ways, if it weren’t for the scenes that punctuated my drive. Witnessing …
Middle East Motor Awards 2013: Best Cars and Nominees
Among the few awards in the Middle East region, the Middle East Motor Awards (MEMA) are perhaps the most credible and prized, if only because the various journos and journals agree upon ceasefire and get together sort the rankings among them. Editors are not supermen, so we needn’t agree with …
Top automotive brands in Interbrand 100: DriveME exclusive
The annual ranking of top global brands is out, as put together by Interbrand. 14 in the list are automotive brands and little has changed from the last year’s list, but a new marque has made it into the list and some of them have been rapidly reducing gaps with …
Post-vacation. Or vacation posts.
For those who have bothered to wonder about a month-long silence on these pages– after all, wheels have been turning as fast and feverishly as ever in the motoring world… So, what took my tiny blip off the radar for the longest time in the brief history of drivemeonline.com? If …
DriveME decodes the secret of nomenclature in premium cars
So, the sedans of Infiniti will now be called Q and the SUVs will bear the tag QX. Simple enough for those who aren’t the brightest in taxonomy and still believe that Homo sapiens is a gay rights group in Europe. But, are things as simple as they seem or …

