Al Tayer Motors, the UAE’s award-winning official importer-dealer for Maserati vehicles, continues to expand its footprint across the country with the opening of a beautifully designed new showroom in the Al Manara area on Sheikh Zayed Road, Dubai.
With the largest display area in the world, the stunning 3644 square metre facility dedicated to the Trident Marque, is located just opposite to its previous location. Built according to the new Maserati showroom standards, it is more than four times larger than the previous showroom, and is designed to provide an inviting and luxurious atmosphere for all people passionate about the Italian brand.
How the journey started
“Our journey with Maserati started in 1998 with a facility on Al Ittihad Road. Over the years, the Italian brand has grown considerably and today is ubiquitous on the UAE’s roads. With this new showroom, we are sure customers who appreciate stylish design, sporty performance and luxurious craftsmanship will find it a wonderful new space to meet and interact with other like-minded individuals.” said, Ashok Khanna, Chief Executive Officer, Al Tayer Motors.
The ground floor displays the whole range including the Ghibli, Quattroporte, GranTurismo, GranCabrio and Levante. There is also a customer lounge with an Italian coffee bar. For the first time, the showroom also features a customization area with exclusive paint, leather, wood and other interior and exterior trim samples. Customers of the illustrious brand can now personalise their car as they shop for it.
The new showroom makes ample space for the Maserati Certified Pre-Owned programme – the entire first floor is dedicated to it. Every car goes through a 190-point check, complete body re-conditioning, and will be fully serviced as per factory standards before it reaches its new owner. The new showroom spans five levels with two underground levels for parking as well as a special delivery suite for customers taking delivery of their cars, on the first level.
As a modern building should be, the new Maserati showroom design is aimed at more than just looking good. Eco-friendly technologies have been used for the water, air conditioning and lighting systems. LED lighting across the facility helps lower energy costs, while motion sensor technology allows to switch off lights during quiet or unused periods and turn them back on when motion or reduced light levels are detected in the area. State-of-the-art insulation materials reduce the energy consumed by the Heating Ventilating and Air Conditioning (HVAC) system.
The Al Tayer Motors Maserati showroom is open from 8.00 am to 8.00 pm from Saturday to Thursday. On Fridays, the showroom is open from 4.00 pm until 8.00 pm.
