Joining hands with Formula 1™ welcomes a brand to an overall development arena – not only mere marketing advantages. Research and development of new technology and new products are key to this. In that sense, Infiniti has made good use of the 10 years it spent as a sponsor of …
Formula 1 Saudi Arabian Grand Prix in 2021
Jeddah will be the venue for a Formula 1 Saudi Arabian Grand Prix for the first time in November 2021, as one of the world’s biggest sports events makes Saudi Arabia its new home. It will see the world’s best drivers and constructors race through the streets of Jeddah for …
Formula 1 races to restart with 8; Liqui Moly new sponsor
Formula 1 has announced the opening eight races of the 2020 calendar, as approved by the FIA. The F1 organisers are confident that they can complete anything between 15 and 18 races before the final race is concluded in Abu Dhabi in mid- December. The finalised calendar is expected to …
Two seconds and counting backwards
If strategy wins a war, the F1 pit lane would be where it is celebrated most. Nowhere else perhaps is the role of ‘back-end’ so obvious in the racing game as when twenty two people stand and scamper to prepare the car before you can blink again: with an F1 …
One thing you should know about F1 Abu Dhabi Grand Prix
It’s much more than a car race. It’s one of the world’s greatest examples of fair play and team building. We are into one of the most exciting F1 weekends of the year – the very last of the season! If you have wondered what exactly is a Grand Prix, …